Mido has unveiled a striking addition to its iconic Multifort collection with the new Multifort TV Big Date. Inspired by the geometric charm of 1970s television screens, this launch delivers bold vintage styling paired with cutting-edge watchmaking technology. The two standout references—M049.526.37.041.00, featuring a rich petroleum blue gradient dial and M049.526.17.081.01, showcasing a refined silver-toned design, bring timeless elegance to the wrist with undeniable flair.
A Bold Return to the “TV” Case Shape
At the core of these new Multifort models lies a cushion-shaped stainless steel case, measuring 39.2mm wide by 40mm tall with a slim 11.5mm profile. The angular silhouette evokes the TV screens of the past while incorporating sleek, contemporary finishing. The petroleum blue version comes dressed in a satin-brushed PVD case, adding depth and character. The alternative model opts for classic steel with an integrated fabric-effect rubber strap for a sportier feel.
Both references boast a vibrant sunray-brushed dial. The petroleum blue version offers a rich gradient from light center to deep edges, enhancing the visual depth of the watch face. Bold trapezoidal indices, paired with white Super-LumiNova® accents, deliver legibility and style. The oversized date window at 12 o’clock—the hallmark of the Big Date complication—adds both utility and balance to the dial’s symmetry.

© Mido
Powered by the Reliable Caliber 80
Under the hood, the Multifort TV Big Date is driven by the powerful Caliber 80 automatic movement, which offers an impressive 80-hour power reserve. It’s equipped with a Nivachron™ balance spring, designed to resist magnetic fields and enhance long-term performance. The transparent caseback reveals the decorated movement, complete with Geneva stripes and a Mido-branded rotor—an elegant nod to traditional watchmaking.

© Mido
Availability and Style Options
The petroleum blue (M049.526.37.041.00) variant features a striking petroleum blue dial enriched with horizontal brushing and vivid orange accents. Housed in a robust black PVD-coated stainless steel case, it exudes a strong contemporary presence. The coordinated blue textile strap with orange stitching enhances the watch’s vibrant, sporty aesthetic.
The M049.526.17.081.01 version presents a sleek anthracite dial accented with refined yellow highlights. Its brushed stainless steel case provides a classic contrast to the modern details, while the black textile strap with yellow stitching reinforces its subtle sophistication. This model caters to those seeking a versatile, everyday watch with a quiet yet distinctive personality.
Here are the official USD prices listed on MIDO’s U.S. website for the Multifort TV Big Date models:
- Petroleum Blue (steel bracelet, PVD-coated case) – US $1,380
- Anthracite (silver/gray dial) with rubber/fabric strap – US $1,260
Technical Specifications – Mido Multifort TV Big Date

Case Diameter: 39.2 mm x 40 mm
Case Thickness: 11.5 mm
Case Material: Stainless steel (PVD-coated for specific variants)
Water Resistance: 100 meters (10 ATM)
Caliber: Automatic 80 Big Date, based on the ETA C07.651
Crystal: Sapphire with anti-reflective coating
Functions: Big Date at 12 o’clock
Movement: Swiss automatic with up to 80-hour power reserve
© Mido
Conclusion: A Perfect Fusion of Past and Present
With the Multifort TV Big Date, Mido successfully bridges the retro-futuristic design language of the 1970s with the mechanical innovation of today. The iconic TV-shaped case, vibrant dial execution, oversized date complication, and robust Caliber 80 make these watches must-haves for horology enthusiasts who value both form and function. Whether drawn to the intense allure of azul petróleo or the subtlety of brushed steel, these models offer distinctive style and mechanical substance.




