Casio continues its mission to revive its most iconic digital-analog designs with the new AQ-240E series, a hybrid timepiece that blends nostalgic style with everyday functionality. For those who love classic Casio energy but want something slimmer and sleeker, this model hits the sweet spot.
Features That Go Beyond the Dial
One of the reasons Casio remains a leader in the affordable watch segment is its ability to layer functionality beneath design. The AQ‑240E doesn’t shout about its features, it integrates them seamlessly.
You get a daily alarm, stopwatch precision down to 1/100th of a second, and a digital calendar that recognizes short months automatically. There’s also a 12/24-hour time format switch, and the analog-digital layout makes checking time intuitive no matter the setting. For the person who values efficiency without sacrificing aesthetic, this is exactly the kind of no-compromise configuration that works.
Battery life is solid at around three years, which means you won’t be worrying about a recharge or replacement any time soon. Water resistance is rated for daily wear, fine for light splashes and rain, though not designed for swimming or diving.
Casio smartly offers three colorways of the AQ‑240E, giving it enough style flexibility to suit different tastes and wardrobes:
- AQ‑240EG‑9A: Gold-ion plated version with a warm gold-tone dial and matching bracelet for a dressier vibe.
- AQ‑240E‑7A: Silver/Chrome version with matching silver dial for a clean, classic look.
- AQ‑240E‑3A: Silver case with a teal / blue-green dial that adds subtle pop and character.
There’s no shortage of retro-inspired watches in today’s market, but the AQ‑240E succeeds where others fall flat. It doesn’t merely imitate older styles: it evolves them. It offers a vintage look without outdated limitations.
For those familiar with Casio’s long history of compact hybrid watches, this feels like a mature successor to earlier models like the AQ‑230, only better refined, better proportioned, and more wearable across contexts.
Pricing, Availability & Where to Get One
According to early reports, Casio plans to launch the AQ‑240E series first in Japan, with UK markets following soon after. The AQ‑240E is priced to move, with a suggested retail around £54.90 for the standard silver and teal models, and slightly higher for the gold-tone variant, which lands at £74.90.
Case Diameter: 40.9 mm
Case Thickness: 8.1 mm
Case Material: Resin with stainless steel band (chrome or ion-plated)
Water Resistance: Water Resistant (daily use)
Caliber: Quartz (Module 5976)
Crystal: Resin glass
Function: Analog-digital display, stopwatch, alarm, calendar, dual time, 12/24-hour format
If you enjoy the retro side of Casio’s catalog but want a timepiece that feels a bit more refined and modern, the AQ-240E fills a very interesting niche. It’s lightweight enough for daily wear, yet has that charming ‘80s hybrid personality Casio fans adore.
This release also shows Casio is paying attention: people want nostalgia, but with usability that fits 2025 lifestyles.
Who Should Buy It?
This watch is perfect for:
✔ Retro lovers and Casio fans
✔ Students and casual everyday wear
✔ Budget-minded collectors
✔ Smaller wrists that want a sharp look
Who might pass?
❌ Anyone wanting high durability or sapphire glass
❌ Water-sports or rugged adventure users
